Reformed Theological Seminary

Reformed Theological Seminary (RTS) engaged me to lead a comprehensive branding initiative aimed at unifying its visual identity across multiple campus locations.

• Brand Guide Development: Created a centralized brand guide to ensure consistency in messaging, typography, color usage, and tone across all communication platforms.

• Logo Refresh: Refreshed and standardized logos for each RTS location, ensuring alignment with the overarching institutional identity while allowing for localized distinction.

• Communication Standards: Established brand standards for both print and digital applications, including social media templates, brochures, signage, and web assets.

This work provided RTS with a cohesive and professional brand presence, reinforcing their credibility and recognition across all campuses and communication channels.

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